Emerging Investment Partners (“EIP”) is an investment management structure established in 2014 by the Obegi group and Generation Alfa together with Wassim Heneine and Karim Burhani. EIP’s objective is to invest in opportunities that offer an attractive risk / reward profile. These opportunities include investing growth capital in small and medium enterprises with local and regional expansion prospects in diverse sectors in the Middle East and North Africa as well as selected African countries. The company is backed up by a pool of prominent private and institutional investors. EIP adheres to its moto : Investing in People, Creating Value, Making an impact

Our investment strategy aims at putting our wealth of connections, capital, and management expertise to use to make companies strategically and financially stronger, with a better governance, helping them generate superior returns and become local and regional champions in view of an exit within 3-5 years.